Apple officially announced its latest flagship phones, the iPhone 16 Pro and 16 Pro Max. The new devices introduce larger display sizes, a durable titanium design, a powerful processor, improved battery life, and a new Camera Control button.
The iPhone 16 Pro lineup will be available in four colors: Black Titanium, White Titanium, Natural Titanium, and Desert Titanium. They come with titanium frames, a Ceramic Shield front, and a textured matte glass back.
They also added a dedicated Camera Control switch, a capacitive button that offers access to several camera-related functions. Later this year, it will have other capabilities, such as launching third-party apps like Kino, which can adjust white balance and set focus points.
These will also support Apple Intelligence, leveraging Apple silicon and Apple-built generative models to bring Apple’s brand of AI. It will be available as a free software update, with the first set of features rolling out next month in U.S. English for most regions around the world.
The new Pro models now have larger displays. The 16 Pro now has a 6.3-inch screen while the 16 Pro Max has a 6.9-inch screen. They both have Super Retina XDR OLED panels with ProMotion 120Hz refresh rates and ultra-thin bezels.
Under the hood, the new Apple A18 Pro chip built with 3nm technology powers the devices with 5G connectivity, Wi-Fi 7, NFC, and Face ID. Compared to the previous generation, it is 15% faster while using 20% less power.
The new iPhones also have a USB-C 3 port, which supports fast charging, DisplayPort, and up to 10Gbps data transfers.
The camera system remains its most impressive feature. The devices have a triple-camera system that consists of a 48MP Fusion camera with OIS, a 48MP ultra-wide camera, and a 12MP 5x telephoto camera.
They also have a 12MP front-facing camera with autofocus and support HDR and Cinematic mode. Additionally, the iPhones can now take spatial photos and videos, which can be viewed on Apple Vision Pro.
The new Pro models also boast larger batteries with longer battery life. The 16 Pro offers up to 27 hours of video playback and up to 85 hours of audio playback. The 15 Pro has up to 23 and 75 hours, respectively. The 16 Pro Max, on the other hand, has up to 33 hour of video and up to 105 hours of audio. Last year’s 15 Pro Max had up to 29 and 95 hours, respectively.
As for the official prices of the iPhone 16 Pro lineup in the Philippines, the SRPs are slightly less than last year’s models at launch. Here are the prices:
iPhone 16 Pro
- 128GB – ₱69,990
- 256GB – ₱76,990
- 512GB – ₱88,990
- 1TB – ₱100,990
iPhone 16 Pro Max
- 256GB – ₱84,990
- 512GB – ₱96,990
- 1TB – ₱108,990
The devices will be available for pre-order in the Philippines in late September or early October.
iPhone 16 Pro / iPhone 16 Pro Max specs
| Main Display | iPhone 16 Pro: 6.3-inch Super Retina XDR OLED display, 2622×1206 iPhone 16 Pro Max: 6.9-inch Super Retina XDR OLED display, 2868×1320 Dynamic Island, HDR, True Tone, Wide color (P3), Haptic Touch, up to 2000 nits, Dolby Vision, HDR10, Ceramic Shield, ProMotion up to 120Hz refresh rate |
| Processor | Apple A18 Pro 6‑core CPU, 6‑core GPU, 16‑core Neural Engine, hardware accelerated ray tracing |
| Storage | 128GB (Pro model only) 256GB 512GB 1TB |
| Rear Camera | 48MP Fusion 48MP ultra-wide 12MP telephoto, 5x telephoto zoom True Tone flash, Photonic Engine, Deep Fusion, Smart HDR 5 Sapphire crystal lens cover, 4K 60fps video, 4K HDR 30fps, 3D sensor‑shift optical image stabilization and autofocus for Pro Max |
| Front Camera | 12MP |
| Network | 5G, 4G LTE, dual nano SIM, eSIM support |
| Connectivity | Wi-Fi 7, Bluetooth 5.3, GPS, NFC |
| Others | Face ID, Face Time, USB-C (USB 3), stereo speakers, IP68 water resistance, Titanium Design, Action button, Emergency SOS, Crash Detection, LiDAR scanner |
| OS | iOS 18 |
| Colors | Black Titanium, White Titanium, Natural Titanium, Desert Titanium |
| Battery | iPhone 16 Pro: Video playback: Up to 27 hours Audio playback: Up to 85 hours iPhone 16 Pro Max: Video playback: Up to 33 hours Audio playback: Up to 105 hours Fast charging support, up to 50% charge in around 30 minutes with 20W adapter or higher, 15W wireless charging, MagSafe |
