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Lazada’s 11.11 sale returns with big discounts and smarter shopping tools

Lazada's flagship shopping event offers big discounts, AI shopping tools, and more global brands.

Lazada Philippines has announced the return of the Lazada 11.11 Biggest Sale
of the Year
. Its flagship shopping event runs from November 10 at 8PM to November 13, offering discounts, exclusive brand deals, and new AI-powered features to help shoppers get more value.

Shoppers can expect up to 90% off on select items, ₱2,000 in vouchers, and free shipping. Lazada’s AI assistant, Lazzie, now includes SmartStack, which automatically combines vouchers for better savings. It also gives personalized product suggestions and summarizes reviews for an easier shopping experience.

The platform is expanding its global assortment through LazMall, which now hosts over 32,000 brands. New names include Korean and Japanese favorites like Laneige and COSRX, plus exclusive entries like MIMANI and emonster armoa. Big brands like Dyson, JBL, Nike, and Nestle are also part of the sale.

Lazada says Filipino shoppers are spending more per order, and top sellers saw up to 110 times growth during the last 9.9 campaign.

For sellers, Lazada is rolling out AI tools to help with product listings, image creation, and translations. The company says 80% of Filipino merchants see AI as key to boosting productivity.

Also Read: iPhone 17 Series now available on LazMall with 36-month installment plan

Remember to shop responsibly. Stay tuned for updates.

Bryan Rilloraza has been a fixture in the local tech scene for over a decade, sharing his perspective as a tech enthusiast and industry veteran. Backed by an MBA from De La Salle University, a Bachelor’s Degree from the University of the Philippines, and 20 years of corporate experience in the telecommunications and banking sectors, Bryan provides a practical, real-world analysis of how technology serves the consumer.

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