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Apple TV 4K launched, priced at ₱21,990 in PH

Apple has launched the new Apple TV 4K, priced at ₱21,990 in the Philippines. The latest model brings faster performance, smart home features, and a refreshed remote.

The device runs on the new A19 chip, giving up to 50 percent faster CPU speeds and double the GPU performance. It also has a dedicated AV1 decoder for better streaming quality and efficiency.

Apple TV 4K is built for entertainment. You can watch Apple Originals, play Apple Arcade games, and follow live sports like Formula 1, Major League Soccer, and Friday Night Baseball. It also supports Apple Fitness+ and FaceTime calls through Continuity Camera, plus personalized photo screen savers.

As a smart home hub, it works with HomeKit Secure Video, automations, guest mode, and Thread connectivity. Doorbell alerts can show up on your TV, letting you respond without leaving what you are watching.

Audio gets better when paired with HomePod, delivering surround sound. The updated Apple TV Remote keeps the same design but now supports Find My with Precision Finding and sound alerts, making it easier to locate.

Apple highlights sustainability, with the device made from recycled gold, tin, rare earth elements, and aluminum. This supports the company’s goal of becoming carbon neutral by 2030.

Also Read: Apple Watch adds hypertension alerts in PH

The new Apple TV 4K is now available in the Philippines for ₱21,990. The remote is also sold separately and works with Apple TV HD and older 4K models.

Bryan Rilloraza has been a fixture in the local tech scene for over a decade, sharing his perspective as a tech enthusiast and industry veteran. Backed by an MBA from De La Salle University, a Bachelor’s Degree from the University of the Philippines, and 20 years of corporate experience in the telecommunications and banking sectors, Bryan provides a practical, real-world analysis of how technology serves the consumer.

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