Acer dominated the Philippine laptop market in 2024, selling more laptops than any other brand. According to data from GfK, Acer captured 35.7% of the total market share. That means one out of every three laptops sold in the country was an Acer.
In the consumer notebook category, Acer had 34.2% of the market. Meanwhile, it led the gaming laptop segment with an impressive 40.6% share.
Acer’s success is driven by great-value products, wide availability, and smart marketing strategies. Meanwhile, the brand’s ambassadors, like SB19 and G22, helped it connect with younger buyers.
In gaming, Predator Gaming made a big impact by supporting esports events like the Asia Pacific Predator League. These initiatives have strengthened Acer’s reputation and built trust among its customers.
“These initiatives have built stronger brand equity, resulting in customers recognizing and trusting Acer and its products. For 2025 and beyond, our consumers can only expect the best of what we can offer,” said Sue Ong-Lim, Acer Philippines Managing Director.
Acer laptops are easy to find at Concept Stores, authorized dealers, and online platforms like Lazada, Shopee, and the Acer online store.
For updates and more information, visit Acer’s official website or follow their social media pages.
