TCL Philippines and Robinsons Appliances recently held “Labapalooza,” a community event that gave free laundry services to residents of Barangay Sevilla in San Fernando, La Union.
The event aimed to make laundry easier for families while introducing TCL’s latest washing machines. Attendees got to try different models, including front-load, top-load, and washer-dryer combos. TCL also launched its new Super Drum C682 washing machine, which features a large drum, automatic detergent control, and Wi-Fi access.
Labapalooza combines product demos with real support for local residents. People left with clean clothes and a better understanding of how TCL’s machines work.
“Labapalooza is a community event that shows how TCL washing machines can transform the everyday chore of laundry. With Robinsons Appliance as our partner, we are giving residents the chance to experience firsthand the speed, efficiency, and reliability of TCL washing machines, proving that powerful technology can make life easier, one load at a time,” Eric Li, Senior Product Manager of Washing Machine and Refrigerator, TCL Philippines, said.
This type of event reflects a growing trend: tech brands are using hands-on experiences to connect with communities and show how their products can make life easier.
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