Buy apps and tunes from the App Store and iTunes using your Smart postpaid or prepaid phone


Good news, iPhone users with Smart SIMs (and no credit cards). Starting today, February 16, iPhone users with a Smart prepaid or postpaid subscription can now buy apps and tunes on Apple’s App Store and iTunes, even without a credit card.


The service, called Pay-With-Mobile,  eliminates the need of having credit cards to buy apps and music in Apple’s Philippine App Store and iTunes. It works by signing up subscribers to a Pay-With-Mobile number which in turn can be  used exclusively with their iTunes accounts. All app purchases and downloads, in-app purchases and digital content bought using Pay-With-Mobile will be deducted from the users’ prepaid load, or charged on top of their monthly postpaid bills.


Smart understands that not everyone owns a credit card, but that shouldn’t stop people from realizing the full potential of their mobile devices. This is why we have worked hard to bring this groundbreaking service to Filipino user, which we believe will further revolutionize the way they enjoy their favorite lifestyle apps and content on their devices.” – Charles Lim, EVP and Wireless Consumer Division Head at Smart.

So how do you use it? To get started, you only need to register by texting REG to 4949. You’ll then receive your Pay-With-Mobile number and other account details. Once ready, just go to your Apple ID Account Settings page on iTunes or the App Store, select “MasterCard” as a payment option, and enter the number and other details on the corresponding fields.


Once the card number is associated with your account, you can start buying apps, games, movies and music on your phones, as well as make in-app purchases within “freemium” apps. For every successful transaction, subscribers will receive an SMS notification to inform them of the purchase. You will also be charged a 15% premium on top of the published App Store and iTunes rates to account for VAT (value-added tax) and foreign exchange rate difference in dollars.

The service is a “world’s first,” making it’s debut in the Philippines. It’s the latest in Smart’s commitment to bring us the best Internet for all our needs.

To know more about how to use Smart’s Pay-With-Mobile service as well as the various things you can do with it, visit

Bryan is a geek at heart and a tech enthusiast by choice. He has a strong background in corporate communications, marketing services, and customer relations having worked in the telecommunications and banking sectors for over two decades. In his spare time, he enjoys watching clips on YouTube and binge watching shows on Netflix.

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