According to the IDC, Epson is the leader in professional printing, achieving the number one position in large format printers among the ASEAN countries.
Epson is number 1
According to IDC’s most recent findings, Epson is the number one large format signage printer brand among ASEAN countries in the 3rd quarter of 2016 up to the 1st quarter period of 2017. The printer company managed to get 19.9% of the market share, demonstrating its market leadership brought about by innovations in professional printing.
“The signage, textiles and label industries are high growth markets, and we aim to continue to drive growth in the region. Especially in the textiles industry, we aim to accelerate the industry shift to digital to support the demand for short-run print jobs. We will continue to leverage our strengths in our core technologies to introduce new innovations that will help our customers to strengthen their business and lower their overall total cost of production.” – Shuji Hamaguchi, Regional General Manager (SE Asia), Professional Printing Division, Epson Singapore
Despite the achievement, Epson still sees room for improvement. The company has acknowledged the demand for large format printing globally. According to IDC, large format printer shipments and revenue is still growing, as seen by the 4% year over year growth in 2016. While in the digital textile printing industry, Smithers Pira forecasts a 17.5% annual growth for digital textile print, with a revenue growth forecast at an annual average of 12.3% for 2016 to 2021.
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