Samsung is Asia’s top brand, survey says

OPPO Reno12 Series 5G Coming Soon

Samsung is number one on Asia’s Top 1000 Brands, according to a survey conducted by Campaign Asia-Pacific and partner Nielsen.

The survey took consumer opinions of 8,400 people across 14 markets in the Asia Pacific, assessing brand preference in 15 product and service categories.

The South Korean tech giant has been number one in Asia for nine straight years. This year, Samsung received the highest rank in five major categories. It is followed by Apple, Panasonic, LG, Nestle, Sony, Nike, Chanel, Google, and Philips.

You might also like: Samsung Unpacked date announced; Galaxy Note20 to launch on August 5

In the smartphone world, Samsung is also king. The tech company leads all brands with a 20% global market share in Q1 2020, according to Counterpoint Research. They shipped over 58.6 million smartphones during that time.

Hot on their heels is Huawei with a global market share of 17%, Apple with 14%, Xiaomi with 10%, OPPO with 8%, and vivo with 7%.

This August, Samsung is set to launch the Galaxy Note20 series in an Unpacked event via livestream.


Bryan is a geek at heart and a tech enthusiast by choice. He has a strong background in corporate communications, marketing services, and customer relations having worked in the telecommunications and banking sectors for over two decades. In his spare time, he enjoys watching clips on YouTube and binge watching shows on Netflix.

Write A Comment