Smart Communications has been recognized anew for delivering the Best Mobile Video Experience across all mobile technologies by Ookla, the global leader in mobile and broadband network intelligence.  

Ookla declared Smart as the winner of the Best Mobile Video Experience award with a Video Score of 65.75 based on its analysis of Speedtest Intelligence data covering Q3-Q4 2021 from 54,894 user-initiated tests. Its closest competitor registered a Video Score of 60.     

Measured on a scale of 0 to 100, Ookla’s Video Score considers the real-world experience of users while streaming videos, such as watching on a website or a streaming app.

To score consumer video experience, Ookla evaluates five components, including the percentage of tests where users failed to play a video, the average waiting time of users to start a video, the quality of video, the percentage of tests where the video stalled, and the percentage of rebuffering among those who experienced a stalled video.   

Smart’s latest recognition for Best Mobile Video Experience reinforces the provider’s feat of sweeping the Ookla Speedtest Awards in both the first and second half of 2021 as the Philippines’ fastest 5G mobile network amid its continuous 5G rollout and network improvement efforts across the country. 

Market research firm Statista estimates that as of Q3 2021, over 98 percent of internet users in the Philippines watched any kind of online video content each week.

Also Read: Smart launches GIGA Arena: First all-in-one esports platform for Filipinos

“The latest Ookla data reflects our unrelenting efforts to improve customer experience and stay ahead of their needs and demands so they may pursue their passions,” said Jane J. Basas, SVP and Head of Consumer Wireless Business at Smart.     

As part of its push to provide the best Video Experience to Filipinos, Smart introduced the Smart GigaPlay app, which offers free access to specially curated live and on-demand sports and entertainment content exclusive to subscribers. 

Featured Image: Unsplash

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Bryan is a tech enthusiast and self-admitted geek who enjoys blogging and watching NBA clips on YouTube. He has over 20 years of experience in corporate communications, marketing services, and customer relations from different industries such as telecommunications and banking.

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