Chris Evans, Captain America himself, is the new endorser of Smart Communications. The star is Smart’s first Hollywood A-list brand ambassador.
Evans was unveiled as the telco’s new face at the “Live Smarter for a Better World” 2021 campaign.
Through its “Live Smarter for a Better World” campaign, Smart intends to inspire people to commit to sustainable actions with lasting, positive impact to society. The brand encourages everyone to ignite their passions to help change the world for the better.
Over the years, Smart has been known to support and promote various causes, including gaining a strong foothold in innovation, sustainability and nation-building.
“There’s nothing like the current challenges the world is facing to make us all realize that we are all interconnected, and that our personal actions have broader impact. Through our “Live Smarter for a Better World” initiative, it is our aim to create that spark in everyone to help change the world for the better rather than just settling for ‘good’,” said Alfredo S. Panlilio, Smart Communications’ President and CEO.
Almost two years since Avengers: Endgame hit theaters, Chris remains as one of the world’s most popular and well-loved among Hollywood actors. He is the star of the Captain America films, which have catapulted to enormous success in the Marvel Cinematic Universe.
Avengers: End Game remains the highest grossing film of all time and among the superhero franchises – earning over U$ 2.79 billion at the worldwide box office.